School of Thinking

• AUTHOR & MENTOR: Michael Hewitt-Gleeson

Michael Hewitt-Gleeson is known as ‘the father of x10 THINKING’.

He is the acclaimed author of The x10 Memeplex: Multiply Your Business BY Ten! (Prentice Hall, 2000).

An intellectual philanthropist and cognitive scientist he is also Founder and Principal of the School of Thinking and the world’s first Doctor of Lateral Thinking.

He has personally taught more people how to think in English than anyone else in history.

Michael Anthony Hewitt-Gleeson (born Melbourne 1947) is an Australian cognitive scientist and author of the classic best-selling coursebook on neuroplasticity called Software For Your Brain (1989), ISBN 09473511088.

Dr Hewitt-Gleeson first published his invention of the universal brain software known as the x10 digital switch cvs2bvs or cvs to bvs in 1984 (NewSell, Boardroom Books, New York, 1984).

cvs2bvs is based on Hewitt’s-Gleeson’s First Law of Thinking which states: the current view of the situation (cvs) can never be equal to the better view of the situation (bvs)  0r  cvs≠bvs.

The Think Switch

Doctor of Lateral Thinking

Hewitt-Gleeson is an acknowledged world authority on lateral thinking who has four published titles on Lateral Thinking. He holds a Doctor of Philosophy in Cognitive Science, International College, Los Angeles (1980) with an association with New York University (NYU). In 1980, Cambridge Professor Edward de Bono was Hewitt-Gleeson’s tutor for the world’s first PhD in Lateral Thinking in which he proposed The Theory of Newsell. His examiner was the distinguished Professor George Gallup, Founder of the Gallup Poll, Princeton. At that time Professor Gallup wrote, “Newsell may be the first new strategy for selling in 50 years”.

He has been a Member of the Advisory Board for the Learning and Leadership Centre for Melbourne Grammar School from 2006 to 2012. In 2005 he was appointed by Victorian Premier Steve Bracks as an Ambassador for Think Victoria. He is the first Visiting Academic Fellow in Innovation Thinking at the Biosciences Research Division of the Department of Primary Industries at La Trobe University (2007). He is currently a member of the Strategic Advisory Board of the University of Melbourne’s Centre for Positive Psychology.

Dr Hewitt-Gleeson has been an international consultant on strategy and sought by organizations and corporations from the United Nations, and the White House to IBM, Fujitsu, BMW, Jack Welch of General Electric, AMP, Telstra, Vodaphone, Saatchi & Saatchi and Australian Institute of Sport. He has lectured widely in many nations including Canada, China, Bermuda, Indonesia, Tahiti, New Zealand, Sri Lanka, Singapore, Malaysia, Vietnam, Netherlands, Mexico, Spain, France, Israel, Japan, Italy, Greece, Malta, Saudi Arabia, the United Kingdom, the United States and Australia.

His work has been featured in Forbes, Los Angeles Times, The New York Times, Personal Success (cover story May ’91), Readers Digest, Wall Street Journal, GQ (cover story), The Australian, The Age, Sydney Morning Herald, The West Australian, BRW, Financial Review, Australian Anthill and many publications. He has been featured in numerous radio and television programs and internet blogs worldwide.

He is a member of The Melbourne Savage Club.

Hewitt-Gleeson is a best-selling author of books and numerous articles on lateral thinking, selling and leadership. His books are:

• Learn-To-Think: Coursebook and Instructor’s Manual (Co-author Edward de Bono) (1982), ISBN 0884961990
• NewSell (1984), ISBN 0932648568
Software For Your Brain (1989), ISBN 09473511088
• NewSell 2 (1990), ISBN 0947351221
• Software for the Brain 2: Handbook for Lateral Thinkers (1991), ISBN 0947351388
• THINK: An Action Program for Lateral Thinking (1993), ISBN 0947351515
• THINK AGAIN: A Brain Users Guide to Lateral Thinking (1993), ISBN 0947351515
• SELL: the lateral thinkers’ guide to selling and leadership (1993), ISBN 0947351639
• Clever: A Coursebook for Clever Thinking (1993) ISBN 0947351671
• The X10 Memeplex: multiply your business by 10! (2000), ISBN 0724801111
WOMBAT SELLING: how to sell by word of mouth (2006) ISBN 1740664280

English Thinking: The Three Methods (2012), ISBN 9780987319401
The Story of the Edward de Bono School of Thinking 1979-1984 (2012), ISBN 9780978319403

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••• CONTACT: You can email Michael by clicking here …


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30 Responses to “• AUTHOR & MENTOR: Michael Hewitt-Gleeson”


  1. Would MOOCs have allowed Einstein to teach the whole world? - Ethann Castell Says:

    [...] of the earliest MOOC’s was run by Dr Michael Hewitt-Gleeson at the School of Thinking and this continues to be a course that I highly recommend to everyone. [...]

  2. walter says Says:

    THank you. I am beginning to see and feel the difference.

    IAM ALSO EXPERIMENTING WITH THE INTEGRATION OF YOUR SKILLS INTO THE TEACHING OF MATHEMATICS.

    I have the TISOT CERTIFICATE,

    WHAT’S THE NEXT LEVEL? ENROLL ME.

  3. Marta Aymerich Says:

    Dr Hewitt-Gleeson, thank you , you make me happy with your formula; “escape + search= Think” = to improve ourselves… it is great !!!!! How much I have to learn :-) I am lucky (-:

  4. Greg Says:

    I recently came across information that challenges the view that in the time of Columbus the people viewed the earth as flat. In the the middle ages Roger Bacon was attributed as saying that the curvature of the earth explains why we can see further at higher elevations. It was stated that the myth that people viewed the earth as flat came from a The Life and Voyages of Christopher Columbus by Washington Irving 1828 (he also wrote the Legend of Sleepy Hollow and Rip van Winkle among other books). So it was postulated that “the world is flat” belief meme came from Irving Washington.

  5. Ian Says:

    I am enjoying these lessons very much. I have some of your books. I am buying the rest as a Christmas present to myself.

  6. moh nasir Says:

    Few people have virtue of mankind, and I personally believe that yor are one of them this is not a compliment

  7. Kwabena Dwimoh Says:

    I’ve realised how shallow minded I was.Thanks to Dr M H-Gleeson .kwabena, yearns for mooooore.

  8. Michael Mohube Says:

    i think the school of thinking would have to establish the school of reasoning, as reasoning is a imperative key for convincing and maintaining comprehension!

  9. Michael Mohube Says:

    oh wat a marvellous and inspiring work and motivation indeed!

  10. Colleen Gilmour Says:

    Your lessons are valuable, enjoyable and appreciated. Now I see why!

  11. ROI Measuring What Matters – Want to Innovate? Try measuring the Intangible too! : The Social Larder – Social Media Strategy for Entrepreneurs, Startups, Small Business and Large Business in Australia | Creative Social Media Strategy Helping B Says:

    [...] my good friend Michael Hewitt-Gleeson, from The School of Thinking, says, look for the Better View of the [...]

  12. Goitse Says:

    And someone wondered why I appointed you on Virtual Board of Directors!

    I am grateful to be taken your lessons through SOT.

  13. winter quotes Says:

    I was reading something similar on another website that i was researching. I will be sure to look around more.

  14. Shelley Says:

    Thank you Michael, I have enjoyed the lessons so far very much and am keen to continue with the Advanced Leadership Training SOT.

  15. P R Ambedkar Says:

    Learn Thinking! Teach Thinking!

  16. School of Thinking » Blog Archive » School of Leadership Says:

    [...] You are now invited to participate in the next intake of Advanced Leadership Training SOT. There are no fees. This is a 30-day leadership training program under the personal direction of SOT Principal, Michael Hewitt-Gleeson. For an insight into how his views on leadership have been informed by his personal experience you can click through here to read Michael’s story. [...]

  17. Neville Dean Says:

    Your thinking lessons are quite addictive. The most enjoyable and worthwhile use of the internet I have experienced.

  18. Brett Gilbee Says:

    As a school that has for many years considered thinking as an important teaching and learning focus, your studies, your detailed explainations and complex descriptive philosophies will in the future take Baranduda PS to new and exciting levels of educational metacognition. I thankyou for this and the students will be better informed and better controlled thinkers as a result.

  19. Morry Says:

    Michael,
    Thanks for helping make ClarkMorgan ‘Training Firm of the Year’ for 2008, two years in a row! Your insights into CVS2BVS, Uncheck2Check, and your ability to inspire my team helped us beat international training companies to the post. As we venture cautiously into 2009, with the financial crisis still ballooning around us, we are now more confident with this latest feather in our cap.

    Cheers,
    Morry

  20. john buchanan Says:

    thank you – enjoyable experience

  21. krishna Says:

    TO MICHAEL

    It has been an wonderful experience for me to learn, understand and sometimes use it in real life. I will keep on using these methods espeically in a diverse society like India

  22. Sue Says:

    Dear Michael
    After doing 2 of your courses I would like to ask you how you think about the following
    Why does one person’s opinion and voice often be allowed to unilaterally outweight the voice and wisdom of all others as a collective in a so called democratic society? I will give one example -a person decides he does not like some steps on a house near the river. He goes to the Council and asks what can be done to remove the steps -they were approved. The owner of the house is not allowed to know who complained yet this one individual is now expecting the Council to do something about removing these steps. I could give another example that exhaustive community consultation a hammerhead turning circle needs to be built to make our road safer, one person complains and now it is in the Supreme Court What thinking methods could we use – have treid CVS to BVS

    Kind regards

    Sue Minshall

  23. Pete Says:

    Great work.
    I like the principle of Wombat Selling.
    Thank you for SDNT and CVSTOBVS.

  24. Rashmi Says:

    Marvelous work!
    I wish I could do something like this.

  25. dwayne Says:

    Michael.

    Remember this…CVS to BVS! cvs to bvs, cvs to bvs.

    :-)

    You presented this to me at a CEO’s conference this year and this little phrase and mindset helped me totally come up with an innovative solution to my problem.

    Since your lively and inspiring talk, I have launched my own business and also http://www.livemygoals.com which contains a free goalsetting and visualisation widget. It’s taking off, and still in beta!

    I can honestly say that CVS to BVS was one of the tipping points in generating the out of the box creative thinking that enabled me to launch the website and keep the cashflow going.

    Thanks!

  26. Larry Says:

    Hi Michael{

    First of all, thank you for inviting me to the Leadership training program; after reading about you , I know I´m in for a very interesting and helpful journey.

  27. Christine Lenghaus Says:

    Hi Michael,

    I would like to be a part of your thinking school – I am not one who can bring financial/corporate ties but I am very interested in education (thinking and doing maths at secondary level) If you have a meeting please let me know so I can attend.

    Kind regards Christine

  28. Trig Says:

    I love your book on Wombat selling it was really help full and enlightening i would love to sit with you and ask you ways of lateral marketing for my type of sales roll

  29. Stylebro Says:

    It was really good to read the above, as it gave me a more rounded feel of your background, experiences and what you are about

    I appreciate, admire, respect and acknowledge your passion and committment

    may the sun shine on you

  30. Ken Williams Says:

    Where can I buy “Software for your Brain” It was highly recomended to me but I cant find it in stores or online.?