School of Thinking

Fairfax facts folly or lateral ‘memory lapse’?

Posted on May 19th, 2007 by Michael

Lyndall Crisp of the Australian Financial Review is loose with the facts. Crisp tells us (p61, AFR 16/05/07) that Edward de Bono now claims to have originated ’software for the brain’.

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This ‘news’ is in spite of the fact that a very convenient Google Scholar search would have provided Crisp with the inconvenient fact that Software for the Brain was written by Michael Hewitt-Gleeson 18 years before Edward makes this claim!

Has Edward had another memory lapse? Has AFR’s Crisp had a fact-check lapse? Or, is this like BRW’s Leo D’Angelo Fisher ‘thinking hats’ deja vu all over again? Come on Fairfax, give the Aussie product a fair go. Let’s get it right!

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The best-seller,
Software For The Brain (Wrightbooks 1989),
author, Michael Hewitt-Gleeson.

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